Mobile App Industry Statistics 2026: The Market Is Big, but Retention Is Brutal
The mobile app industry is on track to reach USD 391.3 billion in 2026. That number sounds exciting — but for founders, CTOs, and product leaders, the bigger story is tougher: The market has moved from “download-first” to “retention-first.” People spend most of their digital life on phones. Many apps still get removed fast — […]