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Category: App Marketing

12 Posts

App Virality: Get Your Existing Users Advertise Your App

  App Virality – Every marketer dreams that his marketing campaign goes viral. The most successful apps are the ones that spread like a virus. They leveraged their existing users to advertise the app to new users. The concept of ‘Viral marketing’ was first popularised by Hotmail in 1995 when they put “‘PS: I love […]